![]() (4) The borrower is required to provide reasonable accommodations at the project's expense unless doing so would result in undue financial or administrative burden on the project. (3) The borrower must implement procedures to ensure that interested persons, including persons with impaired vision or hearing, can obtain information concerning the existence and location of accessible services, activities, and facilities in the housing project and community. (2) Where a borrower communicates with applicants and tenants by telephone, telecommunication devices for deaf persons or equally effective communication systems must be available for use. (ii) The borrower is not required to provide individually prescribed devices, readers for personal use or study, or other devices of a personal nature. (i) In determining what auxiliary aids are necessary, the borrower must give primary consideration to the requests of individuals with disabilities. (1) Furnish appropriate auxiliary aids (electronic, mechanical, or personal assistance) where necessary, to afford an individual with disabilities an equal opportunity to participate in and enjoy the benefits of Agency financed housing. At a minimum, the following steps must be taken: The borrower must take appropriate steps to ensure effective communication with applicants, tenants, and members of the public with disabilities. These records will be reviewed by the Agency during civil rights compliance reviews. Records must be maintained by the borrower reflecting efforts to fulfill the plan. Copies of instructions to the staff regarding fair housing and a summary of the training they have received must be attached to the plan when requesting approval. All staff persons responsible for renting the units must have had training provided on Federal, state, and local fair housing laws and regulations and in the requirements of fair housing marketing and in those actions necessary to carry out the marketing plan. Appropriate contacts are with physical rehabilitation centers, hospitals, workshops for the disabled, commissions on aging, and veterans organizations. In addition, owners and managers of elderly housing must ensure that information regarding eligibility reaches people who are less than 62 years old but who are eligible because they are disabled. Owners and managers of projects with fully accessible apartments must adopt suitable means to ensure that information regarding the availability of accessible units reaches eligible persons with disabilities. Community leaders and special interest groups such as community, public interest, religious organizations, and organizations for the disabled must be contacted. Copies of the proposed material must be sent when requesting approval of the plan. This must be done through the use of the equal housing opportunity statement, slogan, or logo type. Any radio, TV or newspaper advertisement, pamphlets, or brochures used must identify that the complex is operated on an equal housing opportunity basis. Advertising by newsprint or electronic media must occur at least annually to promote project visibility, even if there is an adequate waiting list. The borrower should advertise availability of housing units in advance of their availability to allow time to receive and process applications. ![]() Marketing must not rely on “word of mouth” advertising. The applicant or borrower should determine which methods of marketing such as radio, newspaper, TV, signs, etc., are best suited to reach those very low-income or low-income groups who are in the market area but who are least likely to apply for occupancy. The plan must show which efforts will be made to reach very low-income or low-income groups who would least likely be expected to apply without special outreach efforts. The plan should be designed to attract applications for occupancy from all potentially eligible groups of people in the housing marketing area, regardless of race, color, religion, sex, age, familial status, national origin, or disability. (4) When developing the plan, the following items must be considered by the borrower: (3) Borrowers must post the approved AFHMP for public inspection at the housing project site, rental office, or at any other location where tenant applications for the project are received. Plans must be updated by the borrower whenever components of the plan change. (2) Loan or grant applicants must submit an AFHMP for Agency approval prior to loan closing or grant approval. (1) Borrowers with housing projects that have five or more rental units must prepare and maintain an Affirmative Fair Housing Marketing Plan (AFHMP) as defined in 24 CFR part 200, subpart M. (b) Affirmative Fair Housing Marketing Plan. ![]() Borrowers must comply with the requirements of the Fair Housing Amendments Act of 1988, and this section to meet their fair housing responsibilities.
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